Pistorius' 'bullet in chamber' advert pulled

Last updated 11:42 15/02/2013
MURDER CHARGE: Oscar Pistorius, right, and his girlfriend Reeva Steenkamp pose for a picture in Johannesburg last week.
Reuters
MURDER CHARGE: Oscar Pistorius, right, and his girlfriend Reeva Steenkamp pose for a picture in Johannesburg last week.

Relevant offers

Africa

Introducing Zenkerella, the world's most mysterious mammal Oscar Pistorius appeal case set for next week, defence says 'enough is enough' Aryanna Gourdin, 12, shocks with hunting photos of giraffes, zebras on African safari I was a child soldier Huge yellow fever vaccination campaign begins in Africa amid fears of global spread South African woman gets 10 years for kidnapping baby nearly two decades ago 'We are suffering': Fresh agony for Nigerian parents in new Boko Haram video In video, 'Boko Haram abductee' says girls killed in airstrikes, 'married' to militants Chilli-powder condoms, firecrackers boost Tanzania elephant protection UN struggles to deal with sex scandals as women raise wave of 'peacekeeper babies'

A Nike advertisement that featured Oscar Pistorius calling himself "the bullet in the chamber" has been pulled from the South African Olympian's website after he was arrested and charged with murder in connection with his model girlfriend's death.

Police are holding Pistorius after his model girlfriend, Reeva Steenkamp, was found dead at their Petoria home yesterday.The advertisement showed the double-amputee sprinter breaking out of the starting blocks with the tagline "I am the bullet in the chamber'' accompanied by Nike's signature Just Do It catchphrase.

An image of Pistorius wearing the same clothes he had on in the Nike ad still appears at the top of his official website, but the ad's slogan no longer appears.

Nike said it a statement:  "Nike extends its deepest sympathy and condolences to all families concerned following this tragic incident. As it is a police matter, Nike will not comment further at this time.''

Pistorius owned firearms and posted a photograph of himself at a shooting range in November 2011 to the social media website Twitter, bragging about his score.

"Had a 96% headshot over 300m from 50shots! Bam!" he tweeted.

Ad Feedback

- Stuff

Special offers

Featured Promotions

Sponsored Content