5200 complain over 'offensive' Pistorius ad

Last updated 08:50 06/03/2014
Paddy Power
OFFENSIVE: More than 5000 people had complained about the promo for bookmaker Paddy Power, "an unprecedented" number.

Relevant offers

Europe

Ten pulled alive from avalanche hotel in Italy after snow created 'igloo' Prince William quits pilot job, will move family to London for full-time royal duties Davos - the rich are worried Bana Alabed's favourite lesson is English, but 380,000 child refugees are missing out on their education Europe's right-wing leaders to meet in Germany Italy's Hotel Rigopiano was buried under an avalanche, but Italian authorities reportedly didn't believe it happened Suspected WWII bomb found in River Thames in London Julian Assange says he will go to the US now Chelsea Manning is being released Avalanche destroys Italian hotel, up to 30 feared dead under snow London mayor issues health alert over air pollution

Britain's advertising regulator has told a betting firm to withdraw an ad featuring a picture of Oscar Pistorius and the slogan: "It's Oscar time. Money back if he walks."

The Advertising Standards Authority said Wednesday (local time) that 5200 people had complained about the promo for bookmaker Paddy Power, "an unprecedented number of complaints".

Tens of thousands of people backed an online campaign accusing the ad of trivialising violence against women.

The regulator said the advertisement, which featured an image of the double amputee runner mocked up to resemble an Academy Awards statuette, could cause "serious and/or widespread offence".

Pistorius is on trial in South Africa, charged with the murder of his girlfriend, Reeva Steenkamp. She was shot dead last year at the athlete's home in what he says was an accident.

Ad Feedback

- AP

Special offers

Featured Promotions

Sponsored Content